Cheskin Blog – neues von der Consumer Insights Front
Extern · 11. Juni 2009 · jens.krzy ·
Schlagwörter: Consumer Insights, Designforschung, Innovation
Der Cheskin Blog ist ein ziemlich spannender Blog, gemacht von einer der international renomiertesten Design- und Innovationsberatungen.
we guide innovation throgh the understanding of people, culture and change.
Innovation grounded in consumer insights.
Every business needs to innovate, if you don’t believe it just look over your shoulder. For innovation to be successful, it needs to create real value for customers—value that resides in customers’ experience of your product, service or brand.
Over the past 60 years, we’ve helped companies stay ahead and grow through customer-centered innovation.